Lettersmith

Lettersmith is a drafting web application used by writing instructors and students at the University of Michigan. I was project lead on this project which involved guiding the projects scope and development. I contributed and oversaw the visual design development and facilitated deep discovery exercises to define next steps in product direction and feature development.

Our Problem Space:

Develop a web application that supports the drafting stage of the writing process to be used in higher education settings such as Career Centers and Writing Courses.

Key Details

  • Project Lead and Lead Designer working with another ux designer, application architect, software developer, UX design student intern, faculty partner, and behavioral scientist.

  • 1 year (3-month product development cycles)

  • Web Design, UX Design, Branding, Research, interviewing

High Impact Initiatives Completed

  • New adoption use-cases and strengthened existing partnerships

  • Lead team effort to produce new Identity and design system

  • Create new permissions and data collection models

  • Integrated new information architecture to support usability and scaling

  • Improved on-boarding experience

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